Integration with your SQL database
Connect PostgreSQL, MySQL or SQL Server and ask in plain language. Sherlok translates your question into a query and joins real sales with media.
- Free forever plan
- No credit card needed
Read-only connection
Sherlok reads metrics. It never creates, pauses or edits anything in your accounts.
Encryption in transit and at rest
Your data is encrypted on the way and in storage.
Revoke access whenever you want
In Connections or directly at Meta and Google. Reading stops immediately.
No card to start
Free plan forever, plus 14 days of Growth or Pro with no card.
10 questions you can ask
How much did I sell this week according to my database?
What's the real CPA joining Meta Ads with orders from the database?
Which products sold most by source channel?
Is my average order value going up or down?
How many orders came from new vs. returning customers?
Does database revenue match GA4 conversions?
Which region bought most last month?
How much of media turned into billed orders?
Which category performs best per channel?
Which times of day concentrate sales?
What you can measure
Your tables become an answer source: orders, revenue, customers, products, status. Without you writing a line of SQL.
How to connect
In Connections, pick Database and provide the credentials (host, user, password), any IT person sets it up in minutes
The connection is read-only: Sherlok reads metrics and never creates, pauses, edits budget or publishes anything in your account.
Ask in plain language; Sherlok handles the SQL
Connect your first source and ask your first question today.
- Free forever plan
- No credit card needed
Alerts Sherlok fires on its own
- Drop in orders outside the pattern
- Average ticket below target
- Divergence between real sales and conversion reported by media
Real cadence: on the free plan, alerts and insights arrive every week, with 30 questions per month, and Free is permanent, not a trial. Daily frequency starts on the Pro plan.
Frequently asked questions
Which databases are supported?
PostgreSQL, MySQL and SQL Server, among others compatible with standard SQL connections. If your ERP exposes a relational database (SAP, TOTVS, Senior, Sankhya via SQL), Sherlok connects.
Is it safe to give access to my database?
Official OAuth connections, encryption in transit and at rest. We don't share data with third parties. We recommend creating a read-only database user for Sherlok.
Can Sherlok change my campaigns?
No. The connection is read-only: Sherlok reads metrics and never creates, pauses, edits budget or publishes anything in your account. You can revoke access whenever you want, in Connections or directly at Meta/Google, and reading stops immediately.
Less reporting. More deciding.
- Free forever plan
- No credit card needed